Southern Cross Media (SXL)

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Southern Cross Media (SXL): Signals

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TECHNICAL ANALYSIS SUMMARY

Southern Cross Media (SXL.AX)


Indicator:

PRICE CHANGE


Last Signal:

BEARISH


Trading: SELL @ $1.01
Signal Strength: WEAK
Recommendation:

Indicator MUST BE USED in additional to another technical indicator to confirmation for trading entry. Indicator can be applied to the short term timeframe but is only able to give and indication of the strength of the buyers versus sellers at the market close. This bar analysis can provide guidance on the daily battle between sellers and buyers from the companies recent trading.


Southern Cross Media (ASX:SXL) sellers are keener than buyers and are driving the price down. There has been 2 consecutive days of price decline for SXL adding strength to a downtrend in the first timeframe. The biggest downward movement this month has been -2.4 & the greatest daily negative change this year has been -2.4. The longest consecutive downswing rally over the last 12 months has been 9 days giving a total rally downward movement of -11.2%. This quarter, the largest downswing rally has been 2 days giving a total rally downward movement of -3.4%. The loss ratio for price rise in the first timeframe for the last 12 months is 0x giving a total win/loss ratio of 0.8x. Over the last month the average daily downward movement has been -1.100000%



The only price most market participants look at is the closing price in relation to the previous day’s close. As such the position of the close has the ability to highlight recent performance and indirectly the keenness of traders.

[Calculations] Close Today Versus Close Yesterday (CTCY):
1) [Close] > [Close Yesterday] = Buyers keener than sellers;
2) [Close] < [Close Yesterday] = Sellers keener than buyers;
3) [Close] = [Close Yesterday] = Neither are keener


PROFILE: Southern Cross Media (SXL.AX)


Stock Exchange: ASX
Company: Southern Cross Media
Ticker Codes: | SXL.AX | ASX:SXL |

About Southern Cross Media (ASX:SXL):

Southern Cross Media Group Limited engages in the creation and broadcasting of content on free to air commercial radio, TV, and online media platforms in Australia. The company owns 140 radio stations across 68 markets; and owns 19 regional free to air television licenses that cover 30 regional sub markets. It provides online advertising and integration through approximately 85 Websites; and develops microsites, mobile apps, online videos, and social media campaigns for clients. The company was formerly known as Macquarie Media Group. Southern Cross Media Group Limited is based in South Melbourne, Australia.

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